s2s is Headed to NRF

This weekend almost 40,000 people representing 16,000 retailers will descend on the big apple to attend what is accurately coined Retail\'s Big Show, NRF 2020. With 800 exhibitors in the mix, there is sure to be some interesting conversation and visionary ideas. And there better be some fun and tasty cocktail receptions!

In the history of our company, we\'ve exhibited at just one show. And within the first day there we realized it was not the show for us. In short, the attendees were not there to learn about managed network services. Lesson learned, time went on, and the more our partners asked us if we would be at certain shows, the more we considered trying it again.

24 hours to telecom bliss

Almost five years later we find ourselves 24 hours away from one of the biggest shows of the year and we are super excited! We spent the better part of 2019 planning - deciding on an attention-grabbing message, designing our back wall, picking out flooring, selecting the best swag, picking out furniture, finalizing marketing slicks, booking our hotel rooms, oh my! We\'re ready, we think.

As Sunday approaches I continue to remind myself, the most important thing about this show is the conversations we will have. Whether people are drawn to the message on our back wall or like our swag or have a need for our services, at the end of the day we will be meeting and chatting with people and gaining something from the conversation. On that note, I hope we get to meet you at the show, come visit us at booth 1559, and I hope you have a great time!